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Operating system for DSA

Everything your loan distribution team needs.

Bring sourcing, application operations, lender activity and commercial tracking into one connected DSA workspace.

01

Lead Management

Capture, assign and track every lending opportunity through a structured lead workspace.

02

Customer Management

Keep applicant profiles, documents, activity and loan enquiries connected in one record.

03

Team Management

Organise users, roles, branches and reporting lines around the way your DSA operates.

04

Connector Network

Manage connector and sub-DSA relationships with clear sourcing and ownership visibility.

05

Loan Pipeline

Follow applications from enquiry to approval, disbursement and closure-ready outcomes.

06

Lender Offers

Organise lender products and offer options without losing the context of each application.

07

Payout Automation

Structure expected, received and partner payout calculations for reconciliation workflows.

08

Reports & Analytics

Review conversion, disbursement, team output, lender performance and payout movement.

Loan journey

Move every opportunity towards an outcome.

Keep ownership and status visible from the first lead through disbursement and payout reconciliation.

Stage 1 of 8

Lead

Capture source, product interest and owner.

New opportunity

Team & connector network

Run a structured distribution organisation.

Model reporting lines from administrators and managers through employees, connectors and sub-DSAs—then review activity and performance at each level.

  • Role and hierarchy visibility
  • Lead ownership and attribution
  • Team and connector performance
AdminBusiness controls & visibility
Control
ManagersTeams, branches & targets
4 teams
EmployeesLeads, customers & applications
24 users
Connectors / Sub-DSAsSourcing network & attributed business
68 partners
Multi-lender workspace

Manage lender relationships from one workspace.

Keep configured product offers and application statuses organised without presenting unverified lender partnerships.

Lender offersApplication options
Illustrative product data
Sample applicationBusiness loan enquiry
Requested amount₹8,00,000
Current stageOffer review
Configured lenderLender A

Business loan

Amount
Configured range
Tenure
Product terms

Offer available

Configured lenderLender B

Personal loan

Amount
Configured range
Tenure
Product terms

Review required

Configured lenderLender C

Secured loan

Amount
Configured range
Tenure
Product terms

Application sent

Payout operations

Turn commission reconciliation into a system.

Keep lender receipts, internal commission and partner obligations connected to the applications that created them.

Expected Received Partner payable
Payout reconciliationIllustrative monthly view
Sample data
Expected payout₹8.40LFrom recorded cases
Received payout₹6.15LReconciled receipts
Partner payout₹3.72LConnector obligation
Commission₹2.43LIllustrative balance
Reconciliation status73% reconciledSample period
12 Open items
Reports & analytics

See where your distribution business is moving.

Review the operating signals that connect lead generation, teams, lender outcomes and payout performance.

Business analyticsDistribution performance
Illustrative sample values
Leads1,284Sample reporting period
Applications64250% lead progression
Disbursed198Illustrative outcomes
Active team24Sample user count
Performance signalsCurrent sample period

Lead conversion31%

Disbursement₹24.8L

Team performance76%

Lender performance68%

Revenue / payout₹8.4L

Disbursement trendIllustrative